Services Marketing (6th Edition)

Zeithaml

by: Valerie Zeithaml · Mary Jo Bitner · Dwayne Gremler

Hardcover

ISBN: 978-0-07-811205-8

ISBN-10: 0-07-811205-2

McGraw-Hill Education · 2012

See also:
2012PaperbackServices Marketing (2nd European Edition)
2008HardcoverServices Marketing (5th Edition)
2008TaschenbuchServices Marketing
2008PaperbackServices Marketing (International Edition)
2008PaperbackServices Marketing (1st European Edition)
2005HardcoverServices Marketing (4th Edition)
2005PaperbackServices Marketing (4th International Edition)
2002HardcoverServices Marketing (3rd Edition)
2002PaperbackServices Marketing (3rd Edition)
2002PaperbackServices Marketing (The McGraw-Hill Series in Marketing)
2000PaperbackServices Marketing, 2nd Edition
1999HardcoverServices Marketing (2nd Edition)
1996HardcoverServices Marketing (Mcgraw-Hill Series in Marketing)
 PaperbackServices Marketing, 6th Edition, Indian Edition
 HardcoverServices Marketing (Canadian Edition)