| title | media type | ISBN-13 | year of publica- tion | other author(s) |
|---|---|---|---|---|
| Instructor's Manual to accompany Service Marketing: Integrating Customer Focus Across the Firm | Paperback | 978-0-07-231222-5 | 2000 | Valerie Zeithalm · Mary Jo Bitner |
| Services Marketing | Hardcover | 978-0-07-811205-8 | 2012 | Valerie Zeithaml · Mary Jo Bitner |
| Services Marketing | Paperback | 978-0-07-070099-4 | 2008 | Valerie Zeithalm · Mary Jo Bitner |
| Services Marketing | Hardcover | 978-0-07-338093-3 | 2008 | Valarie A. Zeithaml · Mary Jo Bitner |
| Services Marketing | Paperback | 978-0-07-710795-6 | 2008 | Alan M. Wilson · Valarie A. Zeithaml · Mary Jo Bitner |
| Services Marketing | Hardcover | 978-0-07-096452-5 | 2007 | Valarie Zeithaml · Mary Jo Bitner · Thomas Mahaffey · Bobbi Hiltz |
| Services Marketing | " | 978-0-07-296194-2 | 2005 | Valarie A. Zeithaml · Mary Jo Bitner |
| Services Marketing: Integrating Customer Focus Across the Firm | " | 978-0-07-811210-2 | 2017 | Valarie A. Zeithaml · Mary Jo Bitner |
D. G. · Dan Gormley · Dan Grimland · Danny Gormally · Dean Grennell · Diana Greenwold · Diane Gromala · Dwayne D. Gremler