Advertising and Promotion: An Integrated Marketing Communications Perspective

Perspective

by Richard Petersen

Paperback

details (United States).

ISBN: 978-0-07-058262-0

ISBN-10: 0-07-058262-9

Tata Mcgraw Hill

See also (possibly by other authors):
2014	Hardcover	Advertising and Promotion: An Integrated Marketing Communications Perspective
2011	Paperback	Advertising and Promotion: An Integrated Marketing Communications Perspective
2008	Taschenbuch	Advertising and Promotion: An Integrated Marketing Communications Perspective
2008	Hardcover	Advertising and Promotion: An Integrated Marketing Communications Perspective
2007	Hardcover	Advertising and Promotion: An Integrated Marketing Communications Perspective
2003	Hardcover	Advertising and Promotion: An Integrated Marketing Communications Perspective
2000	Hardcover	Advertising and Promotion: An Integrated Marketing Communications Perspective
2000	Hardcover	Advertising and Promotion: An Integrated Marketing Communications Perspective
	Paperback	Advertising and Promotion: An Integrated Marketing Communications Perspective