Advertising and Promotion: An Integrated Marketing Communications Perspective

Perspective

by George E. Belch

Hardcover

ISBN: 978-0-07-310126-2

ISBN-10: 0-07-310126-5

Irwin/McGraw-Hill · 2007
See also:
2011PaperbackAdvertising and Promotion: An Integrated Marketing Communications Perspective
2008TaschenbuchAdvertising and Promotion: An Integrated Marketing Communications Perspective
2003HardcoverAdvertising and Promotion: An Integrated Marketing Communications Perspective
2003PaperbackAdvert and Promotion+ Pweb
2000HardcoverAdvertising and Promotion: An Integrated Marketing Communications Perspective
2000HardcoverAdvertising and Promotion: An Integrated Marketing Communications Perspective