| title | media type | ISBN-13 | year of publica- tion | other author(s) | |
|---|---|---|---|---|---|
| Customer Engagement Marketing | Taschenbuch | 978-3-319-87207-0 | 2018 | V. Kumar · Colleen M. Harmeling | |
| Customer Engagement Marketing | Gebunden | 978-3-319-61984-2 | 2017 | V. Kumar · Colleen M. Harmeling | |
| Handbook on Customer Centricity: Strategies for Building a Customer-centric Organization | Hardcover | 978-1-78811-359-5 | 2019 | Christine Moorman · Ju-yeon Lee | |
| Marketing Channel Strategy: An Omni-Channel Approach | Paperback | 978-0-367-26209-9 | 2019 | Eugene Sivadas · Louis W. Stern · Adel I. El-Ansary | |
| Marketing Channel Strategy: An Omni-Channel Approach | Hardcover | 978-1-138-59393-0 | 2019 | Eugene Sivadas · Louis W. Stern · Adel I. El-Ansary | |
| Marketing Channel Strategy: An Omni-Channel Approach -International Student Edition | Paperback | 978-0-367-82123-4 | 2019 | Eugene Sivadas · Louis W. Stern · Adel I. El-Ansary | |
| Marketing Strategy: Based on First Principles and Data Analytics | " | 978-1-137-52623-6 | 2017 | Shrihari Sridhar | |
| Relationship Marketing | " | 978-0-9657114-9-4 | 2008 | ||
| Relationship Marketing in the Digital Age | Hardcover | 978-1-138-31002-5 | 2019 | Lena Steinhoff | |
| The Intelligent Marketer's Guide to Data Privacy: The Impact of Big Data on Customer Trust | Gebunden | 978-3-030-03723-9 | 2019 | Kelly D. Martin | |
R. P. · Robert P. · Robert Palmatier · Robert W. · W.P.
Edward Elgar Publishing Ltd · Marketing Science Institute · Palgrave Macmillan · Routledge · Springer