Rajeev Batra

R. B.

titlemedia typeISBN-13year of publica-
tion
other author(s)
Advertising ManagementHardcover978-0-13-305715-71995John G. Myers · David A. Aaker
Advertising Management   "978-0-13-014101-91992David A. Aaker · John G. Myers
Advertision Management & Cases ShrinkwrapPaperback978-0-13-089558-51992David A. Aaker · John G. Myers
Marketing Issues in Transitional EconomiesHardcover978-0-7923-8498-41999
Persuasive Imagery: A Consumer Response PerspectivePaperback978-1-138-86130-52015Linda M. Scott
Persuasive Imagery: A Consumer Response PerspectiveHardcover978-0-8058-4202-92003   "
The New Direct Marketing: How to Implement A Profit-Driven Database Marketing Strategy   "978-0-07-058056-51999David Shepard Associates
The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands   "978-0-07-178289-02012Amitava Chattopadhyay
The Psychology of DesignPaperback978-0-7656-4760-32015Colleen Seifert · Diann Brei
The Psychology of Design: Creating Consumer AppealHardcover978-0-7656-4759-72015Colleen Seifert · Diann Brei

McGraw-Hill · Prentice Hall · Routledge · Springer

 

Rajeev Bhargava