title | media type | ISBN-13 | year of publica- tion | other author(s) |
---|---|---|---|---|
Advertising Management | Hardcover | 978-0-13-305715-7 | 1995 | John G. Myers · David A. Aaker |
Advertising Management | " | 978-0-13-014101-9 | 1992 | David A. Aaker · John G. Myers |
Advertision Management & Cases Shrinkwrap | Paperback | 978-0-13-089558-5 | 1992 | David A. Aaker · John G. Myers |
Marketing Issues in Transitional Economies | Hardcover | 978-0-7923-8498-4 | 1999 | |
Persuasive Imagery: A Consumer Response Perspective | Paperback | 978-1-138-86130-5 | 2015 | Linda M. Scott |
Persuasive Imagery: A Consumer Response Perspective | Hardcover | 978-0-8058-4202-9 | 2003 | " |
The New Direct Marketing: How to Implement A Profit-Driven Database Marketing Strategy | " | 978-0-07-058056-5 | 1999 | David Shepard Associates |
The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands | " | 978-0-07-178289-0 | 2012 | Amitava Chattopadhyay |
The Psychology of Design | Paperback | 978-0-7656-4760-3 | 2015 | Colleen Seifert · Diann Brei |
The Psychology of Design: Creating Consumer Appeal | Hardcover | 978-0-7656-4759-7 | 2015 | Colleen Seifert · Diann Brei |
McGraw-Hill · Prentice Hall · Routledge · Springer