Persuasive Imagery: A Consumer Response Perspective

Persuasive

by: Linda M. Scott · Rajeev Batra

Paperback

ISBN: 978-1-138-86130-5

ISBN-10: 1-138-86130-8

Routledge · 2015

See also:
2003HardcoverPersuasive Imagery: A Consumer Response Perspective (Advertising and Consumer Psychology)