Services Marketing: People, Technology, Strategy (7th Edition)

Technology

by: Christopher H Lovelock · Jochen Wirtz

Hardcover

ISBN: 978-0-13-412390-5

ISBN-10: 0-13-412390-5

Pearson · 2014

See also:
2016PaperbackServices Marketing: People, Technology, Strategy (Eighth Edition)
2010HardcoverServices Marketing: People, Technology, Strategy
2007TaschenbuchServices Marketing: People, Technology, Strategy
2007PaperbackServices Marketing: People, Technology, Strategy, Canadian Edition
2003HardcoverServices Marketing (5th Edition)