by: Christopher H. Lovelock · Jochen Wirtz
Hardcover
ISBN: 978-0-13-610721-7
ISBN-10: 0-13-610721-4
Prentice Hall · 2010
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by: Christopher H. Lovelock · Jochen WirtzHardcover
ISBN: 978-0-13-610721-7 ISBN-10: 0-13-610721-4 Prentice Hall · 2010 |
| See also: | ||
| 2008 | Paperback | Services Marketing (People, Technology, Strategy) |
| 2007 | Taschenbuch | Services Marketing: People, Technology, Strategy |
| 2003 | Hardcover | Services Marketing (5th Edition) |