Services Marketing: People, Technology, Strategy (Eighth Edition)

Technology

by: Jochen Wirtz · Christopher Lovelock

Paperback

ISBN: 978-1-944659-01-1

ISBN-10: 1-944659-01-3

World Scientific Publishing Company · 2016

See also:
2014HardcoverServices Marketing: People, Technology, Strategy (7th Edition)
2010HardcoverServices Marketing: People, Technology, Strategy
2007TaschenbuchServices Marketing: People, Technology, Strategy
2007PaperbackServices Marketing: People, Technology, Strategy, Canadian Edition
2000HardcoverServices Marketing: People, Technology, Strategy (4th Edition)