Services Marketing: People, Technology, Strategy, Canadian Edition

Technology

by: Christopher Lovelock · Jochen Wirtz · Harvir Singh Bansal

Paperback

ISBN: 978-0-13-187928-7

ISBN-10: 0-13-187928-6

Pearson Education Canada · 2007

See also:
2016PaperbackServices Marketing: People, Technology, Strategy (Eighth Edition)
2014HardcoverServices Marketing: People, Technology, Strategy (7th Edition)
2010HardcoverServices Marketing: People, Technology, Strategy
2007TaschenbuchServices Marketing: People, Technology, Strategy
2000HardcoverServices Marketing: People, Technology, Strategy (4th Edition)