Basic Marketing: A Marketing Strategy Planning Approach, 18th Edition (Ball State University)

by Jr., Joseph P. Cannon, E. Jerome McCarthy William D. Perreault

Paperback

ISBN: 978-0-07-757719-3

ISBN-10: 0-07-757719-1

McGraw Hill Learning Solutions · 2011

See also (possibly by other authors):
2013HardcoverBASIC MARKETING: A Marketing Strategy Planning Approach
2010HardcoverBasic Marketing: A Marketing Strategy Planning Approach
2008HardcoverBasic Marketing: A Marketing Strategy Planning Approach, 17th Edition
2008PaperbackBasic Marketing: A Marketing Strategy Planning Approach (Custom Edition for Columbia Southern University)
2008PaperbackBasic Marketing, a marketing strategy planning approach (MULTIMEDIA LECTURE SUPPORT GUIDE VOLUME 2)