Basic Marketing: A Marketing Strategy Planning Approach

Marketing

by: Jr. William D. Perreault · Joseph P. Cannon · E. Jerome McCarthy

Hardcover

ISBN: 978-0-07-352995-0

ISBN-10: 0-07-352995-8

McGraw-Hill/Irwin · 2010

See also:
2013HardcoverBASIC MARKETING: A Marketing Strategy Planning Approach
2008HardcoverBasic Marketing: A Marketing Strategy Planning Approach, 17th Edition
2008PaperbackBasic Marketing: A Marketing Strategy Planning Approach (Custom Edition for Columbia Southern University)