Basic Marketing: a Global-Managerial Approach {Fifteenth Edition}

Perreault

by Jr. and E. Jerome McCarthy William D. Perreault

Hardcover

ISBN: 978-0-07-252523-6

ISBN-10: 0-07-252523-1

McGraw-Hill · 2005
See also (possibly by other authors):
2007HardcoverBasic Marketing: A Global-Managerial Approach
2004HardcoverBasic Marketing: A Global-managerial Approach
2004PaperbackBasic Marketing: A Global-managerial Approach
2001HardcoverBasic Marketing: A Global-Managerial Approach (McGraw-Hill/Irwin Series in Marketing)
1999HardcoverBasic Marketing: A Global-Managerial Approach
1999HardcoverBasic Marketing: A Global-Managerial Approach
1998PaperbackBasic Marketing: A Global Managerial Approach
1998HardcoverBasic Marketing: A Global-managerial Approach
1996PaperbackBasic Marketing: A Global-Managerial Approach
1996HardcoverBasic Marketing: A Global-Managerial Approach
 HardcoverBasic Marketing: A Global Managerial Approach