by: William D. Perreault Jr. · E. Jerome McCarthy · William D. Perreault
Hardcover
ISBN: 978-0-07-294703-8
ISBN-10: 0-07-294703-9
McGraw-Hill Publishing Co. · 2004
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by: William D. Perreault Jr. · E. Jerome McCarthy · William D. PerreaultHardcover
ISBN: 978-0-07-294703-8 ISBN-10: 0-07-294703-9 McGraw-Hill Publishing Co. · 2004 |
| See also: | ||
| 2001 | Hardcover | Basic Marketing: A Global-Managerial Approach (McGraw-Hill/Irwin Series in Marketing) |
| 1999 | Hardcover | Basic Marketing: A Global-Managerial Approach |
| 1998 | Paperback | Basic Marketing: A Global Managerial Approach |
| 1996 | Hardcover | Basic Marketing: A Global-Managerial Approach |
| Hardcover | Basic Marketing | |
| Hardcover | Basic Marketing: A Global Managerial Approach | |