Advertising Promotion and Other Aspects of Integrated Marketing Communications

Advertising

by Terence A Shimp J Craig Andrews

Paperback

ISBN: 978-81-315-2824-2

ISBN-10: 81-315-2824-3

Cengage Learning India Pvt.Ltd · 2015

See also (possibly by other authors):
2017PaperbackAdvertising, Promotion, and other aspects of Integrated Marketing Communications
2013HardcoverAdvertising Promotion and Other Aspects of Integrated Marketing Communications
2008HardcoverAdvertising, Promotion, and Other Aspects of Integrated Marketing Communications
2006HardcoverAdvertising, Promotion, and Other Aspects of Integrated Marketing Communications
2006PaperbackAdvertising, Promotion, and Other Aspects of Integrated Marketing Communications