Contemporary Advertising and Integrated Marketing Communications

Contemporary

by William F Arens

Loose Leaf

ISBN: 978-1-259-54815-4

ISBN-10: 1-259-54815-5

McGraw-Hill Education · 2016

See also (possibly by other authors):
2012Loose LeafContemporary Advertising and Integrated Marketing Communications, 14th Edition
2012Unknown BindingContemporary Advertising & Integrated Marketing Communications (Looseleaf edition with 3 Ring Binder)
2011Ring-boundContemporary Advertising & Integrated Marketing Communications