Strategic Brand Management (Georgia Institute of Technology, Management)

by Koert van Ittersum

Paperback

ISBN: 978-0-390-59479-2

ISBN-10: 0-390-59479-2

McGraw-Hill · 2008

See also (possibly by other authors):
2018PaperbackStrategic Brand Management
2015PaperbackStrategic Brand Management
2013PaperbackStrategic Brand Management
2012PaperbackStrategic Brand Management: Global Edition
2012PaperbackSTRATEGIC BRAND MANAGEMENT
2011PaperbackStrategic Brand Management
2008PaperbackStrategic Brand Management
2007HardcoverStrategic Brand Management (3rd Edition)
2006PaperbackStrategic Brand Management
2002TaschenbuchStrategic Brand Management
2002HardcoverStrategic Brand Management, Second Edition
1994HardcoverStrategic Brand Management