Strategic Brand Management (3rd Edition)

Strategic

by Kevin Lane Keller

Hardcover

ISBN: 978-0-13-188859-3

ISBN-10: 0-13-188859-5

Pearson · 2007

See also:
2008PaperbackStrategic Brand Management
2002TaschenbuchStrategic Brand Management
2002HardcoverStrategic Brand Management, Second Edition