Marketing Strategy and Competitive Positioning

Positioning

by: Graham Hooley · John Saunders · Nigel Piercy · Brigitte Nicoulaud

Paperback

ISBN: 978-0-273-70697-7

ISBN-10: 0-273-70697-7

Financial Times/ Prentice Hall · 2007

See also:
2017PaperbackMarketing Strategy and Competitive Positioning
2011PaperbackMarketing Strategy and Competitive Positioning
2003PaperbackMarketing Strategy and Competitive Positioning
1998HardcoverMarketing Strategy and Competitive Positioning