Advertising & IMC: Principles and Practice

Principles

by: Sandra Moriarty · Nancy D Mitchell · William D. Wells

Loose Leaf

ISBN: 978-0-13-216372-9

ISBN-10: 0-13-216372-1

Prentice Hall · 2011

See also:
2018PaperbackAdvertising & IMC: Principles and Practice, Global Edition
2014HardcoverAdvertising & IMC: Principles and Practice, 10th Edition
2011HardcoverAdvertising & IMC: Principles and Practice, 9th Edition