Advertising management (Prentice-Hall international series in management)

Advertising

by David A Aaker

Hardcover

ISBN: 978-0-13-016006-5

ISBN-10: 0-13-016006-7

Prentice-Hall · 1982

See also:
1995HardcoverAdvertising Management (5th Edition)
1992HardcoverAdvertising Management
1986HardcoverAdvertising Management
1975HardcoverAdvertising Management (International Series in Management)