by: David A. Aaker · John G. Myers
Hardcover
ISBN: 978-0-13-015974-8
ISBN-10: 0-13-015974-3
Prentice Hall · 1975
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by: David A. Aaker · John G. MyersHardcover
ISBN: 978-0-13-015974-8 ISBN-10: 0-13-015974-3 Prentice Hall · 1975 |
| See also: | ||
| 1995 | Hardcover | Advertising Management (5th Edition) |
| 1992 | Hardcover | Advertising Management |
| 1986 | Hardcover | Advertising Management |
| 1982 | Hardcover | Advertising Management (Prentice-Hall international series in management) |