McGraw-Hill

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ISBN 978-0-07-707553-8 to 978-0-07-707819-5 < ISBN 978-0-07-707820-1 to 978-0-07-709115-6 > ISBN 978-0-07-709118-7 to 978-0-07-709436-2

year of pub­li­ca­ti­onISBNauthor(s)title
1993978-0-07-707820-1J. P. HolmanHeat Transfer
  ''978-0-07-707821-8J. D. Morison · A. S. ClarkeElla 2000: A Language for Electronic System Design
  ''978-0-07-707822-5Andy SloaneComputer Communications: Principles and Business Applications
  ''978-0-07-707823-2J.P. HolmanHeat Transfer
1995978-0-07-707824-9Frank A. Stowell · Daune WestClient-Led Design: A Systemic Approach to Information System Definition (The McGraw-Hill Information Systems, Management and Strategy Series)
1994978-0-07-707825-6Tony GrundyStrategic Learning in Action: How to Accelerate and Sustain Business Change (The Henley Management Series)
  ''978-0-07-707827-0Phil BaguleyEffective Communication for Modern Business
1996978-0-07-707828-7Frances A. ClarkLeadership for Quality: Strategies for Action (Quality in Action)
1994978-0-07-707829-4Mike Pedler · John Burgoyne · Tom BoydellA Manager's Guide to Self-Development (McGraw-Hill Self-Development)
978-0-07-707830-0Chris DowlenEngineering Drawing for Manufacture and Design
1994978-0-07-707831-7David Begg · Stanley Fischer · Rudiger DornbuschEconomics
1994978-0-07-707833-1David FarrowMastering Finance and Accounting
1995978-0-07-707834-8Dalmar Fisher · William R. TorbertPersonal and Organizational Transformations: The True Challenge of Continual Quality Improvement (The McGraw-Hill Developing Organizations Series)
1996978-0-07-707836-2Robert Barrass · S. MadhavanEuropean Economic Integration: Institutions, Issues, and Policies
1995978-0-07-707837-9Colin MyersProfessional Awareness in Software Engineering: Or Should a Software Engineer Wear a Suit
1994978-0-07-707838-6Alan Redford · Jan ChalDesign for Assembly: Principles and Practice
  ''978-0-07-707839-3Paul N. Hague · Peter JacksonThe Power of Industrial Brands: An Effective Route to Competitive Advantage (McGraw-Hill Marketing for Professionals Series)
  ''978-0-07-707842-3Jacqueline HoldsworthSoftware Process Design: Out of the Tar Pit (McGraw-Hill International Software Quality Assurance)
1995978-0-07-707843-0Pericles Loucopoulos · Vassilios KarakostasSystem Requirements Engineering (McGraw-Hill International Software Quality Assurance Series)
  ''978-0-07-707845-4David FreemantleThe Successful Manager's Guide to Business Planning: 7 Practical Steps to Producing Your Best Ever Business Plan
1994978-0-07-707846-1Neil ClarkTeam Building: A Practical Guide for Trainers (MCGRAW HILL TRAINING SERIES)
1995978-0-07-707850-8Jim Kirton · Ellen BrooksCells in Industry: Managing Teams for Profit
  ''978-0-07-707852-2Ken HurstRotary Power Transmission Design
1995978-0-07-707854-6Adrian DaviesThe Strategic Role of Marketing: Understanding Why Marketing Should Be Central to Your Business Strategy
1996978-0-07-707856-0George D. Chryssides · John H. KalerEssentials of Business Ethics (UK Higher Education Business Management)
2004978-0-07-707860-7David BaileyMathematics in Economics
978-0-07-707861-4P.M. ChisnallConsumer Behaviour
1995978-0-07-707863-8Michael StevensTelemarketing in Action: A Handbook of Marketing and Sales Applications (McGraw-Hill Marketing for Professionals Series)
1994978-0-07-707865-2Branko Pecar · Glyn Davis · Simon LillystoneBusiness Forecasting for Management
1995978-0-07-707867-6Frank S. Feates · Rod BarrattIntegrated Pollution Management: Improving Environmental Performance
1994978-0-07-707868-3Tony CurtisBusiness and Marketing for Engineering and Scientists
1995978-0-07-707869-0Istemi Demirag · Scott GoddardFinancial Management for International Business
  ''978-0-07-707870-6Stephen DobsonMicroeconomics
1994978-0-07-707871-3Sonia El KahalINTRODUCTION TO INTERNATIONAL BUSINESS
1995978-0-07-707873-7Barbara InghamEconomics and Development
1996978-0-07-707875-1John Blackwell · Shane ThorntonMastering Optics: Applications Guide to Optical Engineering
1994978-0-07-707876-8Keith SparlingQuality Assurance in Marketing: Setting Action Standards for Better Results (McGraw-Hill Marketing for Professionals Series)
1996978-0-07-707878-2Simon ForgeDeveloping Cooperative and Client Server Systems: A Manager's Guide
1999978-0-07-707881-2S. M. H. CollinThe Essential Lan Source Book
1994978-0-07-707882-9Nimal JayaratnaUnderstanding and Evaluating Methodologies: Nimsad, a Systematic Framework (The McGraw-Hill Information Systems, Management and Strategy Series)
  ''978-0-07-707883-6Dervish Z. DenizIsdn and Its Application to Lan Interconnection (McGraw Hill Series on Computer Communications)
1999978-0-07-707884-3Sue Craig · Hadi JassimPeople and Project Management for It (The McGraw-Hill International Series in Software Engineering)
1994978-0-07-707885-0Darrel InceIso 9001 and Software Quality Assurance (The McGraw-Hill International Software Quality Assurance)
  ''978-0-07-707886-7Joyce StananoughtKeyboarding for Text Processing
  ''978-0-07-707887-4Richard N. SkinnerIntegrated Marketing: Making Marketing Work in Industrial and Business-To-Business Companies (The McGraw-Hill Marketing for Professionals Series)
1996978-0-07-707888-1Bernard JonesPublic Sector Financial Management
1996978-0-07-707889-8David Jacobson · Bernadette Andreosso-O'CallaghanIndustrial Economics and Organization: A European Perspective
1994978-0-07-707892-8Frank S. SalisburyDeveloping Managers As Coaches: A Trainer's Guide (MCGRAW HILL TRAINING SERIES)
  ''978-0-07-707894-2Ian CunninghamThe Wisdom of Strategic Learning: The Self Managed Learning Solution (Developing Organizations)
2009978-0-07-707895-9Human KineticsThe Sports Rules Book (MCGRAW HILL TRAINING SERIES)
1996978-0-07-707896-6E. Sheila Harri-Augstein · Ian M. Cameron-WebbLearning to Change: A Resource for Trainers, Managers, and Learners Based on Self Organized Learning (McGraw-Hill Training Series)
1993978-0-07-707897-3K. Lano · H. HaughtonReverse Engineering and Software Maintenance: A Practical Approach (McGraw-Hill International Series in Software Engineering)
1995978-0-07-707899-7Saul Greenberg · Stephen Hayne · R. RadaDesigning Groupware for Real-Time Drawing
  ''978-0-07-707900-0Gavin BarrettForensic Marketing: Optimizing Results from Marketing Communication: The Essential Guide (McGraw-Hill Marketing for Professionals.)
1994978-0-07-707902-4Nicholas AshleyMeasurement As a Powerful Software Management Tool (The McGraw-Hill International Software Quality Assurance Series)
1993978-0-07-707904-8David BlakeShort Course of Economics
1995978-0-07-707905-5Jason J. MangerThe Essential Internet Information Guide
1994978-0-07-707907-9Deri SheppardAn Introduction to Formal Specification With Z and Vdm (The McGraw-Hill International Series in Software Engineering)
1993978-0-07-707908-6Ronnie Lessem · Franz-Friedrich NeubauerEuropean Management Systems: Towards Unity Out of Cultural Diversity
1996978-0-07-707910-9David Hunt · Catherine JohnsonEnvironmental Management Systems: Principles and Practice
1999978-0-07-707913-0Melvyn King · John Pardoe · Paul VickersA First Course in Computer Programming Using C
1994978-0-07-707914-7Jonathan CohenAutomatic Identification and Data Collection Systems
  ''978-0-07-707916-1Jack NobbsEconomics: A Core Text
1996978-0-07-707919-2Mel BergerCross Cultural Team Building: Guidelines for More Effective Communication and Negotiation (MCGRAW HILL TRAINING SERIES)
1991978-0-07-707920-8Mcgraw-HillCDROM Sci/Tech.Ref.Set-Netwk.Licenc-2-10
  ''978-0-07-707921-5Mcgraw-HillCDROM Sci/Tech.Ref.Set-Netwk.Licen.11-20
1991978-0-07-707922-2Mcgraw-HillCDROM Sci/Tech.Ref.Set-Netwk.Licen.21-50
1993978-0-07-707923-9Richard Bache · Gualtiero BazzanaSoftware Metrics for Product Assessment (International Software Quality Assurance Series)
1994978-0-07-707924-6Darrel InceAn Introduction to Software Quality Assurance and Its Implementation (McGraw-Hill International Software Quality Assurance)
  ''978-0-07-707925-3Alastair E. McCulloughOracle Pl/Sql for Sql*Forms: An Introduction to Pl/Sql for Those Using Sql *Forms Version 3.0
1996978-0-07-707926-0David FaulknerInternational Strategic Alliances: Co-Operating to Compete
1995978-0-07-707928-4George McClure BoltonAssessment and Development in Europe: Adding Value to Individuals and Organizations (McGraw-Hill Training Series)
  ''978-0-07-707932-1Peter ReynoldsDealing With Crime and Aggression at Work: A Handbook for Organizational Action
1994978-0-07-707933-8Rupert Eales-WhiteCreating Growth from Change: How You React, Develop and Grow
1996978-0-07-707935-2David JobberPrinciples and Practice of Marketing
1994978-0-07-707936-9Roger S. Pressman · Darrel InceSoftware Engineering
  ''978-0-07-707937-6Nancy DixonThe Organizational Learning Cycle: How We Can Learn Collectively
1993978-0-07-707939-0David BlakeShort Course of Economics: Overhead Transparencies
1994978-0-07-707940-6Stuart EastSystems Integration: A Management Guide for Manufacturing Engineers
1995978-0-07-707941-3Bill QuirkeCommunicating Change (Quality in Action)
1996978-0-07-707942-0John Syer · Christopher ConnollyHow Teamwork Works: The Dynamics of Effective Team Development
1995978-0-07-707944-4Harje Franzen · Maurice HardakerHow to Manage Managers: A Workbook for Middle Managers
  ''978-0-07-707946-8J. Rodney TurnerThe Commercial Project Manager: Key Commercial, Financial, and Legal Skills for Project Managers
1995978-0-07-707948-2Daniel R. PerleyImplementing Open Systems (The McGraw-Hill Series on Computer Communications)
1994978-0-07-707949-9Bo Edvardsson · Bertil Thomasson · John OvretveitQuality of Service: Making It Really Work (Quality in Action)
1995978-0-07-707950-5Angus JenkinsonValuing Your Customers: Quality Database Marketing (Quality in Action Series)
1996978-0-07-707951-2Michael BalleManaging With Systems Thinking: Making Dynamics Work for You in Business Decision Making
  ''978-0-07-707952-9Albert MummaEnvironmental Law: Meeting Uk and Ec Requirements
  ''978-0-07-707953-6Noel BrutonEffective User Support: How to Manage the It Helpdesk
1994978-0-07-707954-3David Needham · Robert DransfieldBusiness Studies
2001978-0-07-707955-0Warren WinslowStrategic Business Transformation: Achieving Strategic Objectives Through Business Re-Engineering (Quality in Action)
1994978-0-07-707956-7A.M. Drummond · Anne Coles-MogfordApplied Typing Handbook
  ''978-0-07-707957-4Oliver SimsBusiness Objects: Delivering Cooperative Objects for Client-Server (IBM McGraw-Hill Series)
  ''978-0-07-707958-1Dave SargentCoding in Turbo Pascal (The McGraw-Hill International Series in Software Engineering)
1995978-0-07-707959-8Malcolm EvaSsadm Version 4: A User's Guide (The McGraw-Hill International Series in Software Engineering)
1994978-0-07-707960-4Roger Mills · Janine StilesFinance for the General Manager: A Four-Step Approach to the Key Financial Techniques (The Henley Management Series)
1996978-0-07-707962-8M. K. Crowe · Richard Beeby · John GammackConstructing Systems and Information: A Process View (McGraw-Hill Information Systems, Management and Strategy Series)
1993978-0-07-707963-5Kenneth L. SpencerPractical Guide to Windows NT
1995978-0-07-707964-2Colin V. SowterMarketing for the Non-Marketing Manager: Marketing Is Too Important to Be Left to the Marketing Department
1994978-0-07-707965-9B. RatcliffIntroducing Specification Using Z: A Practical Case Study Approach (The McGraw-Hill International Series in Software Engineering)
1994978-0-07-707966-6Percy Mett · David Crowe · Peter Strain-ClarkThe Specification and Design of Concurrent Systems (McGraw-Hill International Series in Software Engineering)
1995978-0-07-707967-3Colin PittsMotivating Your Organization: Achieving Business Success Through Reward and Recognition (Quality in Action)
1994978-0-07-707968-0Chris CaseyA Programming Approach to Formal Methods (The McGraw-Hill international series in software engineering)
  ''978-0-07-707969-7Alfred W. FinkA Practical Guide to Leasing/Import London: A Survey of Lease Accounting, Taxation, and Regulation in Austria, Belgium, Republic of Ireland, the Netherlands
  ''978-0-07-707973-4Charles Fraser · John MilneIntegrated Electrical and Electronic Engineering for Mechanical Engineers
  ''978-0-07-707974-1Andrew TizzardAn Introduction to Computer-Aided Engineering
  ''978-0-07-707975-8Mary AttenboroughEngineering Mathematics Exposed
1994978-0-07-707976-5Colin N. Banwell · Elaine M. McCashFundamentals of Molecular Spectroscopy
1997978-0-07-707977-2Marion V. KellyConfiguration Management: The Changing Image/Intl Ed
1995978-0-07-707979-6Jorgen Ulff-Mller NielsenInternational Economics: Wealth of Open Nations
1994978-0-07-707980-2Sean J. HarnedyExploring the Simple Network Management Protocol
1995978-0-07-707982-6Alistair McMonnies · W. Stewart McSporranDeveloping Object Oriented Data Structures Using C (The McGraw-Hill International Series in Software Engineering)
1998978-0-07-707983-3Sue JonesDeveloping a Learning Culture: Empowering People to Deliver Quality, Innovation and Long-Term Success (MCGRAW HILL TRAINING SERIES)
1994978-0-07-707984-0Mark Behrsin · Geoff Mason · Trevor SharpeReshaping It for Business Flexibility: The It Architecture As a Common Language for Dealing With Change (The IBM McGraw-Hill Series)
1995978-0-07-707985-7Tony ClarkBookbinding With Adhesives
  ''978-0-07-707986-4Bob GarrattDeveloping Strategic Thought: Rediscovering the Art of Direction-Giving (McGraw-Hill Developing Organizations)
  ''978-0-07-707990-1Poul BeckmannStructural Aspects of Building Conservation (McGraw-Hill International Series in Civil Engineering)
  ''978-0-07-707991-8Torsten H. NilsonChaos Marketing: How to Win in a Turbulent World (McGraw-Hill Marketing for Professionals)
  ''978-0-07-707992-5Maurice HardakerTotal Competitiveness: The 7 Key Questions for Re-Engineering-Where You Are, Where You Want to Be and How to Get There
1994978-0-07-707993-2David K.H. BeggBegg Lecture Notebook
1994978-0-07-707994-9David BeggIntroducing Economics: the Begg Video [VHS]
  ''978-0-07-707995-6Paul Mizen · Allesandro Zanello · J. Michael MorganBegg-Examine: Demo Disk
1995978-0-07-707997-0Ron Fielder · Carolyn MachellSupercharging the As/400: A Guide to Performance Management (IBM McGraw-Hill)
  ''978-0-07-707998-7William Hyslop IrvineSurveying for Construction
1994978-0-07-707999-4Carol A. O'ConnorThe Professional's Guide to Successful Management: The Eight Essentials for Running Your Firm, Practice or Partnership
  ''978-0-07-709001-2Derek PorterPrint Management
1996978-0-07-709002-9Graham Hankinson · Philippa CowkingThe Reality of Global Brands: Cases and Strategies for Successful Management of International Brands (McGraw-Hill Marketing for Professionals Series)
  ''978-0-07-709004-3Tony EcclesSucceeding With Change: Implementing Action-Driven Strategies
1996978-0-07-709006-7Phil BaguleyImproving Organizational Performance: A Handbook for Managers
1994978-0-07-709008-1David FreemantleIncredible Customer Service
1996978-0-07-709012-8Duncan LangfordPractical Computer Ethics
1994978-0-07-709013-5Mordechai Ben-MenachemSoftware Configuration Management Guidebook (McGraw-Hill International Software Quality Assurance Series)
1995978-0-07-709014-2H. Haughton · K. LanoAn Introduction to the B Abstract Machine Notation (The McGraw-Hill International Series in Software Engineering)
  ''978-0-07-709015-9Georg WinterBlueprint for Green Management: Creating Your Company's Own Environmental Action Plan
1994978-0-07-709016-6Bo Bergman · Bengt KlefsjoQuality: From Customer Needs to Customer Satisfaction
1995978-0-07-709017-3Denis Collins · Eamonn LaneProgrammable Controllers
1996978-0-07-709019-7N. F. ThornhillAn Introduction to Analogue Electronics: With Practical Demonstrations
1994978-0-07-709020-3Paul Mizen · Allesandro Zanello · J. Michael MorganBegg-Examine
1996978-0-07-709021-0Mike WaltersBuilding the Responsive Organization: Using Employee Surveys to Manage Change
1994978-0-07-709022-7Robert T., Ph.D. Moran · John R. RiesenbergerThe Global Challenge: Building the New Worldwide Enterprise
1996978-0-07-709023-4Helen GeorgeThe Good Usability Handbook
1994978-0-07-709024-1David Farrow · Alec DannyshchukAccounting 1: Interactive Training System
1995978-0-07-709025-8John Van MaurikDiscovering the Leader in You
1996978-0-07-709027-2Joan Van Emden · Jennifer EastealTechnical Writing and Speaking: An Introduction
  ''978-0-07-709028-9Peter BramleyEvaluating Training Effectiveness: Benchmarking Your Training Activity Against Best Practice (McGraw-Hill Training Series)
2000978-0-07-709029-6Tim Jenkinson · Colin P. MayerHostile Takeovers: Defense, Attack, and Corporate Governance
1997978-0-07-709030-2Michel Lawlor · Peter HandleyThe Creative Trainer: Holistic Facilitation Skills for Accelerated Learning
1994978-0-07-709031-9SOLUTIONS MANUAL TO ACCOMPANY ENGINEERING MATHEMATICS EXPOSED
  ''978-0-07-709034-0Begg · FISHER · DORNBUSCHEconomics
1996978-0-07-709039-5Brian HamblingManaging Software Quality
1995978-0-07-709040-1Push CD: Stand-Alone Version
  ''978-0-07-709041-8Push CD: Network Version
1994978-0-07-709042-5Andrew K. Rae · Hans-Ludwig HausenSoftware Evaluation for Certification: Principles, Practice, and Legal Liability (The McGraw-Hill International Software Quality Assurance Series)
1995978-0-07-709043-2David Freemantle80 Things You Must Do to Be a Great Boss: How to Focus on the Fundamentals of Managing People Properly
1995978-0-07-709044-9Richard BurmanManufacturing Management: Principles and Systems
  ''978-0-07-709046-3McGraw-Hill CompaniesGrzimek's Encyclopedia of Mammalian Biology
978-0-07-709047-0Grzimek's Multimedia Encyclopedia of Mammalian Biology
1995978-0-07-709048-7Lise LandKnowledge Based System Usage: Benefits Experienced and Lessons Learned
  ''978-0-07-709049-4Terence J. BrimsonThe Health and Safety Survival Guide: A Comprehensive Handbook for Managers
  ''978-0-07-709050-0Ahmed ElsheikhAn Introduction to Drawing for Civil Engineers
  ''978-0-07-709051-7Brian ThomasThe Human Dimension of Quality
1995978-0-07-709052-4Jifeng HeProvably Correct Systems: Modelling of Communication Languages and Design of Optimized Compilers (The McGraw-Hill International Series in Software)
1996978-0-07-709053-1Brian A. MacFarlaneMvs--Capacity Planning for a Balanced System (The IBM McGraw-Hill Series)
  ''978-0-07-709055-5Nigel HarrisonPractical Instructional Design for Open Learning Materials: A Modular Course Covering Open Learning, Computer-Based Training, Multimedia (MCGRAW HILL TRAINING SERIES)
1994978-0-07-709056-2David K.H. BeggBegg Box
1995978-0-07-709057-9David J. SilkHarnessing Technology to Manage Your International Business (The IBM McGraw-Hill Series)
  ''978-0-07-709058-6Andrew J. RobsonDesigning and Building Business Models Using Microsoft Excel
1996978-0-07-709063-0Alison WenlockThe As/400: Built for Business: Gaining the Competitive Advantage (IBM McGraw-Hill Series)
  ''978-0-07-709065-4Andrew Thomas · Colin RickwoodAn Introduction to Financial Accounting
1995978-0-07-709066-1Alan MumfordLearning at the Top (McGraw-Hill Developing Organizations Series)
  ''978-0-07-709067-8John Lorriman · Paul Kalinauckas · Ron YoungUpside Down Management: Revolutionizing Management and Development to Maximize Business Success
1996978-0-07-709068-5David DeakinsEntrepreneurship and Small Firms
1996978-0-07-709069-2Chris StewardManaging Major Accounts: Shaping and Exploring Your Firm's Tangible Assets (McGraw-Hill Marketing for Professionals,)
1995978-0-07-709070-8Tim KeenNovell's Global Messaging
  ''978-0-07-709071-5Barry HawkesSucceeding With Autocad: A Full Course in 2d Drafting and 3d Modelling
1998978-0-07-709072-2Trevor BentleySharpen Your Skills in Motivating People to Perform (Sharpen Your Team's Skills Series)
1995978-0-07-709073-9Mike Goodland · Caroline SlaterSsadm Version 4: A Practical Approach
1996978-0-07-709074-6Keith BearparkProtocols for Application Communication ; A Top-Down Guide to Osi, Tcp/Ip, and Sna (McGraw-Hill Series on Computer Communications)
  ''978-0-07-709076-0Errol SimonDistributed Information Systems: From Client/Server to Distributed Multimedia
1995978-0-07-709077-7Liz Willis · Jenny DaisleyThe Assertive Trainer: A Practical Handbook on Assertiveness for Trainers and Running Assertiveness Courses (MCGRAW HILL TRAINING SERIES)
  ''978-0-07-709078-4Mike TannerPractical queueing analysis (The IBM McGraw-Hill series)
1996978-0-07-709079-1J EnglishPolice training manual
2000978-0-07-709080-7LintnerThe European Union
1994978-0-07-709081-4David Farrow · Alec DanyshchukAccounting 1
1995978-0-07-709082-1David HargraveSsadm 4+ for Rapid Systems Development (International Software Engineering)
1997978-0-07-709084-5Ken IronsThe Marketing of Services: A Total Approach to Achieving Competitive Advantage (McGraw-Hill Marketing for Professionals,)
1995978-0-07-709085-2John F. MitchellVision at Work: Decision-Making Strategy for the Creative Leader
  ''978-0-07-709089-0Roger HarrisonConsultant's Journey: A Professional and Personal Odyssey (McGraw-Hill Developing Organizations Series)
1995978-0-07-709090-6Roger HarrisonThe Collected Papers of Roger Harrison (McGraw-Hill Developing Organizations Series)
  ''978-0-07-709092-0Andrew RushtonVhdl for Logic Synthesis: An Introductory Guide for Achieving Design Requirements
1996978-0-07-709093-7J. Toby Mottram · Christopher T. ShawUsing Finite Elements in Mechanical Design
2000978-0-07-709094-4Training for Quality
1995978-0-07-709095-1Training for Quality CD
  ''978-0-07-709096-8D. InceSoftware Quality Assurance: A Student Introduction (The McGraw-Hill International Series in Software Engineering)
  ''978-0-07-709097-5Roger BarnesGood buys in IT: A manager's guide to effective spending
1994978-0-07-709100-2David Farrow · Alec DanyshchukAccounting 1: Interactive Training System and Lecture Theatre
  ''978-0-07-709103-3FARROWAcc.1:I(091000)Int.Trn+Lect.Th-Indef.Lic
1994978-0-07-709104-0FARROWAcc.1:F(091000)Sys+Thre.Lic.-Use091035
1996978-0-07-709109-5Mik WisniewskiIntroductory Mathematical Methods in Economics
1995978-0-07-709115-6Tony BryantMethods, Standards, and Maturity: Developing the Standard for Ssadm (McGraw-Hill International Series in Software Engineering)