Managing Services Marketing: Text and Readings

Readings

by John E.G. Bateson

Hardcover

ISBN: 978-0-03-054164-3

ISBN-10: 0-03-054164-6

Harcourt School · 1992

See also:
1998HardcoverManaging Services Marketing: Text and Readings (Dryden Press Series in Marketing)
1995HardcoverManaging Services Marketing: Text and Readings (The Dryden Press Series in Marketing)
1989HardcoverManaging Services Marketing: Text and Readings (The Dryden Press series in marketing)