Managing Services Marketing: Text and Readings (Dryden Press Series in Marketing)

Managing

by John E.G. Bateson

Hardcover

ISBN: 978-0-03-022519-2

ISBN-10: 0-03-022519-1

South-Western College Pub · 1998
See also:
1995HardcoverManaging Services Marketing: Text and Readings (The Dryden Press Series in Marketing)
1992HardcoverManaging Services Marketing: Text and Readings
1989HardcoverManaging Services Marketing: Text and Readings (The Dryden Press series in marketing)