| title | media type | ISBN-13 | year of publica- tion | other author(s) |
|---|---|---|---|---|
| The Why of the Buy: Consumer Behavior and Fashion Marketing | Paperback | 978-1-60901-898-6 | 2014 | Patricia Mink Rath · Penny Gill · Richard Petrizzi |
| The Why of the Buy: Consumer Behavior and Fashion Marketing | Hardcover | 978-1-56367-456-3 | 2008 | Patricia Rath · Penny Gill · Richard Petrizzi |
| The Why of the Buy: Consumer Behavior and Fashion Marketing--Instructor's Guide | " | 978-1-56367-457-0 | 2008 | Patricia M. Rath · Richard Petrizzi |
| The Why of the Buy: Consumer Behavior and Fashion Marketing--PowerPoint Presentation | " | 978-1-56367-458-7 | 2008 | Patricia M. Rath · Richard Petrizzi |
S. B · Stefan Bau · Stéphane B. · Stephanie Boey · Stephen B. · Stephen Bay · Stephen Bowe · Stephens-B