Gill Penny · P.G. · P. Gill
Cengage Learning · Fairchild Books
| title | media type | ISBN-13 | year of publica- tion | other author(s) |
|---|---|---|---|---|
| Introduction to Fashion Merchandising | Paperback | 978-0-8273-4871-4 | 1994 | Patricia Rath · Jacqueline Peterson · Phyllis Greensley |
| Marketing Fashion: A Global Perspective | " | 978-1-60901-078-2 | 2012 | Richard Petrizzi · Patricia Mink Rath |
| The Why of the Buy: Consumer Behavior and Fashion Marketing | " | 978-1-60901-898-6 | 2014 | Patricia Mink Rath · Stefani Bay · Richard Petrizzi |
| The Why of the Buy: Consumer Behavior and Fashion Marketing | Hardcover | 978-1-56367-456-3 | 2008 | Patricia Rath · Stefani Bay · Richard Petrizzi |