Erich Joachimsthaler

E. J. · Erik Juszenak

title ISBN-13year of publica-
tion
other author(s)
Brand Leadership
978-1-84739-835-22009David A. Aaker
Brand Leadership: Building Assets In an Information Economy
978-1-4391-7291-92009   "
Brand Leadership: The Next Level of the Brand Revolution
978-0-684-83924-02000   "
Harvard Business Review on Brand Management
978-1-57851-144-01999David A. Aaker · John Quelch · David Kenny · Vijay Vishwanath · Mark Jonathan
Hidden in Plain Sight: How to Find and Execute Your Company's Next Big Growth Strategy
978-1-4221-0165-02007
Liderazgo de marca 978-84-234-2288-32007David Aaker
Marketing auf Innovationskurs: Mit der DIG-Methode auf der Spur des Kunden
978-3-636-03124-22008

Deusto · Harvard Business Review Press · REDLINE · Scribners · Simon & Schuster · Simon & Schuster UK

 

Erich Jonasch