| title | media type | ISBN-13 | year of publica- tion | other author(s) |
|---|---|---|---|---|
| Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research | Hardcover | 978-1-4129-8018-0 | 2010 | Dr. Richard G. Netemeyer · Professor Kelly L. Haws |
| Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research | " | 978-0-7619-1000-8 | 1999 | Dr. Richard G. Netemeyer |
| Scaling Procedures: Issues and Applications | " | 978-0-7619-2026-7 | 2003 | Dr. Richard G. Netemeyer · Dr. Subhash Sharma |
| Scaling Procedures: Issues and Applications | Paperback | 978-0-7619-2027-4 | 2003 | Richard G. Netemeyer · Dr. Subhash Sharma |
D B · D.O. · D.W. · Dr. WILLIAM · W. B · William B. · William Bearden · William O. Bearden