Service Management and Marketing: A Customer Relationship Management Approach

Management

by: Christian Gr · ouml · nroos · Christian Gronroos

Paperback

ISBN: 978-975-539-447-3

ISBN-10: 975-539-447-8

Wiley · 2000
See also:
2000PaperbackService Management and Marketing: A Customer Relationship Management Approach, 2nd Edition
2000PaperbackService Management and Marketing: A Customer Relationship Management Approach