Racom Communications

Other ISBN range for Racom Communications: Racom Communications (978-0-9704515-...)

year of pub­li­ca­ti­onISBNauthor(s)title
2008978-1-933199-00-9Herschell Gordon LewisAsinine Advertising
  ''978-1-933199-02-3Susan K. JonesCreative Strategy in Direct & Interactive Marketing: Third Edition
  ''978-1-933199-03-0Herschell Gordon LewisOpen Me Now
  ''978-1-933199-04-7Charlie HughesBranding Iron: Branding Lessons From the Meltdown of the US Auto Industry
  ''978-1-933199-07-8Herschell Gordon LewisHot Appeals or Burnt Offerings
2007978-1-933199-08-5Arthur HughesCustomer Churn Reduction and Retention for Telecoms: Models for All Marketers
2008978-1-933199-09-2J. Steven Kelly · Susan K. JonesThe IMC Handbook: Readings & Cases in Integrated Marketing Communications
2008978-1-933199-15-3Laura PattersonMarketing Metrics in Action
2009978-1-933199-16-0Arthur Middleton Hughes · Arthur SweetserSuccessful Email Marketing Strategies
2011978-1-933199-31-3Susan K. JonesCreative Strategy in DIRECT & INTERACTIVE Marketing (Fourth Edition)
  ''978-1-933199-34-4Susan K. Jones · J. KellyIMC Handbook: Readings & Cases in Integrated Marketing Communications (2nd Edition)
  ''978-1-933199-36-8Jeanne Liedtka · Robert RosenCatalyst: How You Can Become an Extraordinary Growth Leader
2012978-1-933199-37-5Lisa D. Spiller Ph. D. Ph. D. · Martin BaierContemporary Direct and Interactive Marketing (Third Edition)