Handbook of Marketing Analytics: Methods and Applications in Marketing Management, Public Policy, and Litigation Support (Research Handbooks in Business and Management series)

by: Natalie Mizik · Dominique M. Hanssens

Hardcover

ISBN: 978-1-78471-674-5

ISBN-10: 1-78471-674-X

See also:
2019	Paperback	Handbook of Marketing Analytics: Methods and Applications in Marketing Management, Public Policy, and Litigation Support (Research Handbooks in Business and Management series)