year of pub­li­ca­ti­onISBNauthor(s)title
1976978-0-87757-076-9Ecological marketing (Educational workshop series)
1981978-0-87757-148-3James H. DonnellyMarketing of services (Proceedings series - American Marketing Association)
1983978-0-87757-161-2Leonard T. Berry · G Lynn ShostakEmerging Perspectives on Services Marketing (American Marketing Association Proceedings Series)
1992978-0-87757-226-8II Gordon C. Bruner · Paul J. HenselMarketing Scales Handbook: A Compilation of Multi-Item Measures (v. 1)
1996978-0-87757-258-9Ama1996 Ama Winter Educators Conference: Maeketing Theory and Application
  ''978-0-87757-259-6James H. MyersSegmentation & Positioning for Strategic Marketing Decisions
2000978-0-87757-281-7IntelliquestPreference Structure Measurement: Conjoint Analysis and Related Techniques
  ''978-0-87757-285-5Geng Cui · Pravat ChoudhuryMarketing to Ethnic Consumers: An Annotated Bibliography (Bibliography Series (American Marketing Association).)
  ''978-0-87757-288-6George ZinkhanAdvertising Research: The Internet, Consumer Behavior, and Strategy
2001978-0-87757-290-9II, Gordon C. Bruner · Karen E. James · Paul J. HenselMarketing Scales Handbook, Volume III: A Compilation of Multi-Item Measures (Marketing Sales Handbooks)
2002978-0-87757-297-8Seymour Sudman · Brian WansinkConsumer Panels
  ''978-0-87757-300-5D. Kirk DavidsonThe Moral Dimension of Marketing: Essays on Business Ethics
2003978-0-87757-301-2James H. Myers · Gary M. MulletManagerial Applications of Multivariate Analysis in Marketing
2018978-0-87757-368-5Bernard J. Jaworski · Robert S. LurieThe Organic Growth Playbook: Activate High-Yield Behaviors To Achieve Extraordinary Results-Every Time (American Marketing Association Leadership Series: 7 Big Problems of Marketing)
2018978-0-87757-370-8Bernard J. Jaworski · Robert S. LurieThe Organic Growth Playbook: Activate High-Yield Behaviors To Achieve Extraordinary Results Every Time (American Marketing Association Leadership Series:)
  ''978-0-87757-373-9Liam FaheyThe Insight Discipline: Crafting New Marketplace Understanding That Makes A Difference (American Marketing Association Leadership Series:)

imprints found for this ISBN range: South-Western Educational Pub · American Marketing Association · Cengage Learning · Amer Marketing Assn