by: Douglas J. Dalrymple · Leonard J. Parsons
Hardcover
ISBN: 978-0-471-33238-1
ISBN-10: 0-471-33238-0
Wiley · 2000
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by: Douglas J. Dalrymple · Leonard J. ParsonsHardcover
ISBN: 978-0-471-33238-1 ISBN-10: 0-471-33238-0 Wiley · 2000 |
| See also (possibly by other authors): | ||
| 2004 | Hardcover | Marketing Management Text and Cases |
| 2004 | Paperback | Marketing Management Text and Cases |
| 2001 | Hardcover | Marketing Management: Text and Cases |