Advertising: Principles and Practice

Principles

by: William Wells · John Burnett · Sandra E. Moriarty

Hardcover

ISBN: 978-0-13-083571-0

ISBN-10: 0-13-083571-4

Prentice Hall · 1999

See also:
1997HardcoverAdvertising: Principles and Practice
1995HardcoverAdvertising: Principles and Practice
1995HardcoverAdvertising: Principles and practice
1992PaperbackAdvertising: Principles and Practice
1991HardcoverAdvertising: Principles and Practice
1989PaperbackAdvertising
1989PaperbackAdvertising: Principles and practice
1989HardcoverAdvertising Principles and Practice