Advertising: Principles and Practice

Principles

by: William Wells · etc. · John Burnett · Sandra Moriarty

Hardcover

ISBN: 978-0-13-016205-2

ISBN-10: 0-13-016205-1

Prentice-Hall · 1991

See also:
1999HardcoverAdvertising: Principles and Practice
1997HardcoverAdvertising: Principles and Practice
1995HardcoverAdvertising: Principles and Practice
1995HardcoverAdvertising: Principles and practice
1992PaperbackAdvertising: Principles and Practice
1989PaperbackAdvertising
1989PaperbackAdvertising: Principles and practice
1989HardcoverAdvertising Principles and Practice