Consumer Behavior: Building Marketing Strategy

Marketing

by: Delbert Hawkins · David Mothersbaugh · Roger Best

Hardcover

ISBN: 978-0-07-338110-7

ISBN-10: 0-07-338110-1

McGraw-Hill/Irwin · 2009
See also:
2015HardcoverConsumer Behavior: Building Marketing Strategy
2012HardcoverConsumer Behavior: Building Marketing Strategy, 12th Edition
2010PaperbackConsumer Behavior: Building Marketing Strategy, 11th Edition (International Edition)
2009PaperbackConsumer Behavior: Building Marketing Strategy, 11th Edition by Hawkins (2009-02-01)