Consumer Behavior: Building Marketing Strategy

Associate

by: David L Mothersbaugh Associate Professor of Marketing · Delbert I Hawkins Dr

Hardcover

ISBN: 978-1-259-23254-1

ISBN-10: 1-259-23254-9

McGraw-Hill Education · 2015
See also (possibly by other authors):
2013PaperbackConsumer Behavior: Building Marketing Strategy
2013Loose LeafConsumer Behavior Building Marketing Strategy
2009HardcoverConsumer Behavior: Building Marketing Strategy
2006HardcoverConsumer Behavior: Building Marketing Strategy