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by William F. ArensHardcover
ISBN: 978-0-07-296472-1 ISBN-10: 0-07-296472-3 McGraw-Hill/Irwin · 2005 |
| See also: | ||
| 2003 | Paperback | Contemporary Advertising (McGraw-Hill/Irwin Series in Marketing) |
| 2003 | Hardcover | Contemporary Advertising (McGraw-Hill/Irwin Series in Marketing) |