Contemporary Advertising (MCGRAW-HILL/IRWIN SERIES IN MARKETING)

Advertising

by William F. Arens

Hardcover

ISBN: 978-0-07-296472-1

ISBN-10: 0-07-296472-3

McGraw-Hill/Irwin · 2005

See also:
2003PaperbackContemporary Advertising (McGraw-Hill/Irwin Series in Marketing)
2003HardcoverContemporary Advertising (McGraw-Hill/Irwin Series in Marketing)