Contemporary Advertising (McGraw-Hill/Irwin Series in Marketing)

Advertising

by William F. Arens

Paperback

ISBN: 978-0-07-121425-4

ISBN-10: 0-07-121425-9

Irwin Professional Pub · 2003

See also:
2005HardcoverContemporary Advertising (MCGRAW-HILL/IRWIN SERIES IN MARKETING)
2003HardcoverContemporary Advertising (McGraw-Hill/Irwin Series in Marketing)