The Essentials of Marketing: A Global Managerial Approach (The Irwin/McGraw-Hill series in marketing)

Essentials

by William D. Perreault

Hardcover

ISBN: 978-0-07-117908-9

ISBN-10: 0-07-117908-9

McGraw-Hill Education · 2000
See also:
2005HardcoverEssentials of Marketing: A Global-Managerial Approach (Mcgraw-Hill / Irwin Series in Marketing)
2002PaperbackEssentials of Marketing: A Global Managerial Approach
2002HardcoverEssentials of Marketing: A Global-Managerial Approach (McGraw-Hill/Irwin Series in Marketing)
2000PaperbackEssentials of Marketing: A Global-Managerial Approach (Irwin/Mcgraw-Hill Series in Marketing)
2000HardcoverEssentials of Marketing: A Global-Managerial Approach
1999HardcoverEssentials of Marketing: A Global-Managerial Approach
1998HardcoverEssentials of Marketing: A Global-Managerial Approach