Marketing challenges: Cases and exercises (McGraw-Hill series in marketing)

challenges

by: Christopher H. Lovelock · Charles B. Weinberg

Hardcover

ISBN: 978-0-07-038789-8

ISBN-10: 0-07-038789-3

McGraw-Hill · 1989
See also:
1993HardcoverMarketing Challenges: Cases and Exercises (MCGRAW HILL SERIES IN MARKETING)
1989DisketteMarketing Challenges: Cases and Exercises (MCGRAW HILL SERIES IN MARKETING)
1985HardcoverMarketing Challenges: Cases and Exercises (MCGRAW HILL SERIES IN MARKETING)