V. B. · V.P. · Vincent B. · Vincent Barabba
Harvard Business Review Press · Oxford University Press
| title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
|---|---|---|---|
| Hearing the Voice of the Market: Competitive Advantage Through Creative Use of Market Information | 978-0-87584-241-7 (0-87584-241-0) | 1990 | Gerald Zaltman |
| Surviving Transformation: Lessons from GM's Surprising Turnaround | 978-0-19-517141-9 (0-19-517141-1) | 2004 | |