| title | media type | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
|---|---|---|---|---|
| Instructor's Manual to accompany Service Marketing: Integrating Customer Focus Across the Firm | Paperback | 978-0-07-231222-5 (0-07-231222-X) | 2000 | Mary Jo Bitner · Dwayne Gremler |
| Services Marketing | Hardcover | 978-0-07-811205-8 (0-07-811205-2) | 2012 | Mary Jo Bitner · Dwayne Gremler |
| Services Marketing | Paperback | 978-0-07-070099-4 (0-07-070099-0) | 2008 | Mary Jo Bitner · Dwayne Gremler |