| title | ISBN-13 (ISBN-10) | year of publication | 
|---|---|---|
| ADVERTISING CAMPAIGN: THE FUNDAMENTALS OF PLANNING, DESIGNING, IMPLEMENTING AND EVALUATING ADVERTISING CAMPAIGNS | 978-O-7575-287O-5 (O-7575-287O-8) | 2006 | 
Allen Smith · James Smith Allen · s. a. · S. Allen · Smith Mark Allen