| title | ISBN-13 | year of publica- tion | other author(s) | |
|---|---|---|---|---|
| Advertising & promotion management: A manager's guide to theory & practice | 978-0-8019-7010-8 | 1983 | ||
| Advertising & Promotion Management: A Manager's Guide to Theory & Practice | 978-0-8019-7369-7 | 1983 | ||
| Cutting Edge Marketing Analytics: Real World Cases and Data Sets for Hands On Learning | 978-0-13-355252-2 | 2014 | Rajkumar Venkatesan · Ronald T. Wilcox | |
| Key Marketing Metrics: The 50+ metrics every manager needs to know | 978-1-292-21247-0 | 2017 | ||
| Marketing messbar machen | 978-3-8273-7255-0 | 2007 | Neil T. Bendle · Phillip E. Pfeifer | |
| Marketing Metrics | 978-0-13-671713-3 | 2020 | David Reibstein · Neil Bendle · Phillip E. Pfeifer | |
| Marketing Metrics: The Manager's Guide to Measuring Marketing Performance | 978-0-13-408596-8 | 2015 | Neil Bendle · Phillip Pfeifer · David Reibstein | |
| The Profit Impact of Marketing Strategy Project: Retrospect and Prospects | 978-0-521-12345-7 | 2009 | ||
P.F. · Paola Ferrucci · Paolo Ferrisi · Paolo Ferrucci · Paolo Frasca · Paolo Fresu · Paolo Frisi · Paolo Friz · Paolo Frusca · Paul Farwig · Paul Ferris · Paul Forage · Paul Fraga · Paul Fraisse · Paul Frasco · Paul Fraysse · Paul Frees · Paul Frick · Paul Fricke · Paul Friga · Paul Frisch · Paul Froese · Paul Frosh · Paul Furcy · Paul W. Farris · Paula Froke · Pawel Freus · Polly Freas
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