title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
---|---|---|---|
Basic Marketing: A Global-managerial Approach, 14th | 978-0-07-240947-5 (0-07-240947-9) | 2001 | William D. |
Essentials of Marketing: A Global-managerial Approach | 978-0-07-116976-9 (0-07-116976-8) | 2000 | " |
OVERHEAD MASTERS to accompany Essentials of Marketing, a Global Managerial Approach | 978-0-07-289486-8 (0-07-289486-5) | 2000 | " |
E. J. · E. Jerome · J. P. · Jerome P. · M.E · M J · M P · McCarthy, E. Jerome