McCarthy, E. Jerome Perreault

titleISBN-13
(ISBN-10)
year of publica-
tion
other author(s)
Basic Marketing: A Global-managerial Approach, 14th978-0-07-240947-5
(0-07-240947-9)
2001William D.
Essentials of Marketing: A Global-managerial Approach978-0-07-116976-9
(0-07-116976-8)
2000   "
OVERHEAD MASTERS to accompany Essentials of Marketing, a Global Managerial Approach978-0-07-289486-8
(0-07-289486-5)
2000   "

E. J. · E. Jerome · J. P. · Jerome P. · M.E · M J · M P · McCarthy, E. Jerome

McCarthy Ed Ewing Mulligan Mary