title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
---|---|---|---|
Driving Customer Equity: How Customer Lifetime Value is Reshaping Corporate Strategy | 978-O-684-86466-2 (O-684-86466-5) | 2000 | Roland Rust · Valarie Zeithaml |
K L · Katharina Lehmann · Katharina Lohmann · Katherine Linehan · Katherine N. Lemon · Katherine Newell Lemon · Kathrin Leeman · Kathryn Lennon · Katrin Lehmann · Katrin Lehnen