| title | ISBN-13 (ISBN-10) | year of publication |
|---|---|---|
| Strategic Marketing Planning Workbook: from Value Prop Interactive | 978-0-9819126-2-2 (0-9819126-2-1) | 2014 |
| Strategic Propositions: Observations on Smart and Not-So-Smart Marketing, and Why it Should Matter to Growing Companies | 978-0-9819126-5-3 (0-9819126-5-6) | 2017 |
| Value Prop: Create Powerful I3 Value Propositions to Enter and Win New Markets | 978-0-9819126-0-8 (0-9819126-0-5) | 2008 |
J. P. · Jack Paulman · Jack Pulman · Jesse Pohlman · José Manuel Palomino Fernández